Consumer's confidence level toward halal food products : a study in University Teknologi MARA, Sabah / Munir Aiman Zakaria
This study was conducted to get a better insight on how factors such as halal knowledge, the uses of halal labeling, and attitude & perception towards halal foods can affect consumer confidence level towards halal food products. By identifying the factors, the researcher also could identify whic...
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Main Author: | Zakaria, Munir Aiman |
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Format: | Student Project |
Language: | English |
Published: |
2014
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Subjects: | |
Online Access: | https://ir.uitm.edu.my/id/eprint/71951/1/71951.pdf https://ir.uitm.edu.my/id/eprint/71951/ |
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