Permint Plywood Sdn. Bhd. How customer services influence business market loyalty / Mohd Kamal Mohd Ali

• Main Author: Mohd Ali, Mohd Kamal
• Format: Thesis
• Language: English
• Published: 1999
• Subjects: Management. Industrial Management; Organizational effectiveness. Performance measurement; Marketing; Market segmentation. Target marketing; Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling; Consumer satisfaction; Customer services. Customer relations
• Online Access: https://ir.uitm.edu.my/id/eprint/59125/1/59125.pdf; https://ir.uitm.edu.my/id/eprint/59125/

Loyalty is hard to achieve. The conversion to loyalty can begins to come about when the company put priority to customer service. In response how important business loyalty, the study on' How customer service influences business market loyalty' was created. The purpose of this research is...