The influence of service quality of mobile phone on customer satisfaction in Malaysia: A students’ feedback survey
The study examines the student’s satisfaction of the quality of services rendered by mobile phone service provider in Malaysia.A cross-sectional survey was conducted using 342 postgraduate students of Universiti Utara Malaysia main campus at Sintok.The result reveals that tangibility was the most im...
Saved in:
Main Authors: | Maiyaki, Ahmed Audu, Mohd Noor, Norzaini, Mohd Mokhtar, Sany Sanuri |
---|---|
格式: | Article |
語言: | English |
出版: |
Institute for Management and Business Research (IMBRe), Universiti Utara Malaysia
2011
|
主題: | |
在線閱讀: | http://repo.uum.edu.my/12714/1/The_I.pdf http://repo.uum.edu.my/12714/ http://imbre.uum.edu.my/index.php/publication |
標簽: |
添加標簽
沒有標簽, 成為第一個標記此記錄!
|
相似書籍
-
The relationship between service quality and satisfaction
on customer loyalty in Malaysian mobile communication industry
由: Mohd Mokhtar, Sany Sanuri, et al.
出版: (2011) -
Service quality dimensions and customer satisfaction in Malaysian mobile telecommunication market: An empirical investigation of the mobile phone market in Malaysia
由: Al-Refai, Abdalla Nayef, et al.
出版: (2014) -
The influence of the trust on customer satisfaction in mobile phone market: An empirical investigation of the mobile phone market
由: Al-Refai, Abdalla Nayef, et al.
出版: (2014) -
Relationship between customers’ perceived values, satisfaction and loyalty of mobile phone users
由: Md. Ariff, Mohd. Shoki, et al.
出版: (2012) -
The impact of automotive after-sales service quality and alternative attractiveness on customer loyalty
由: Saidin, Zainil Hanim, et al.
出版: (2018)