Customer Satisfaction and Service Quality as Determinants of Customer Loyalty in Nigerian Hospitality Industry

It has been established in the literature that there exist consistent justification for the effect of customer satisfaction and service quality on customer loyalty in most service industries.However, substantial numbers of these studies were conducted in advanced countries ranging from the United St...

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Bibliographic Details
Main Authors: Gawuna, Muhammad Sani, Abdul Rahman, Maria
Format: Conference or Workshop Item
Language:English
Published: 2017
Subjects:
Online Access:http://repo.uum.edu.my/24873/1/2nd%20IRC%202017%20103.pdf
http://repo.uum.edu.my/24873/
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