Factors influencing consumer behaviour in making online hotel reservation / Nur Ain Mohd Rosli
The research intends is to investigate the factors influencing consumer behaviour in making online hotel reservation. The hotel industry is profited from the fast expanded of ecommerce. Hotel reservations have ordinarily positioned high as a standout amongst the most popular items purchased through...
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Main Author: | Mohd Rosli, Nur Ain |
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Format: | Student Project |
Language: | English |
Published: |
2018
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Subjects: | |
Online Access: | https://ir.uitm.edu.my/id/eprint/49712/1/49712.pdf https://ir.uitm.edu.my/id/eprint/49712/ |
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