Service quality and customer satisfaction : antecedents of customer's re-patronage intentions
This study was designed to examine the relationship between service quality, customer satisfaction and customer?s re-patronage intentions in the context of the restaurant industry. The respondents were 377 restaurant patrons who completed the self-administered questionnaire. Pearson Correlation anal...
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Main Authors: | Yap, Sheau Fen, Kew, Mew Lian |
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Format: | Article |
Language: | English |
Published: |
Sunway University College
2007
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Online Access: | http://eprints.sunway.edu.my/46/1/service_quality.pdf http://eprints.sunway.edu.my/46/ |
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