The effects of technology anxiety and brand trust on the relationship between brand management's elements and brand loyalty: Malaysian car consumer's perspective
Doctor of Philosophy in Management
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Main Author: | Syahida, Abd Aziz |
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Other Authors: | Muhammad Shahar, Jusoh, Assoc. Prof. Dr. |
Format: | Thesis |
Language: | English |
Published: |
Universiti Malaysia Perlis (UniMAP)
2018
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Subjects: | |
Online Access: | http://dspace.unimap.edu.my:80/xmlui/handle/123456789/78011 |
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