Brand awareness of Peladang products in the context of social media : a case study of Pertubuhan Peladang Kawasan Batu Anam / Fatin Nur Sahirah Otahman
The aim of this study is to evaluate the brand awareness of Peladang product in the context of social media, Data for this study was obtained from 45 respondents of the social media users in Batu Anam. Standard multiple regression and Pearson correlation were used to test the hypotheses developed an...
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Main Author: | Otahman, Fatin Nur Sahirah |
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Format: | Student Project |
Language: | English |
Published: |
2018
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Subjects: | |
Online Access: | https://ir.uitm.edu.my/id/eprint/47423/1/47423.pdf https://ir.uitm.edu.my/id/eprint/47423/ |
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