Factor affecting brand choice of smartphone among youth in Kota Kinabalu, Sabah (Penampang) / Mohammad Afiq Ammong

The wide use of mobile phones and the various information access means that it provide to it is users, and the vast presence and significant impact of mobile phone on users daily life make mobile phones important devices to study. This paper focuses on study the brand choice of smartphones selection...

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Bibliographic Details
Main Author: Ammong, Mohammad Afiq
Format: Student Project
Language:English
Published: 2016
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/43243/1/43243.pdf
http://ir.uitm.edu.my/id/eprint/43243/
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