Competitive profile: customer loyalty in automobile sector in Malaysia / Nurziatul Syima Muad
It is believed that every customer expect every company to offer good product quality and good services at competitive price. This will increase customer satisfaction and tend to create “customer delight”. As a result, customer retention rate will increase from time to time. This customers tend to c...
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Main Author: | Muad, Nurziatul Syima |
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Format: | Student Project |
Language: | English |
Published: |
1997
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Subjects: | |
Online Access: | http://ir.uitm.edu.my/id/eprint/41133/1/41133.pdf http://ir.uitm.edu.my/id/eprint/41133/ |
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