Exploring the importance of customers database in increasing customer loyalty : a case study at the Grand Beach Resort Port Dickson / Nur Liyana Lajis

Every company wants to do the best to take care of their customer. One of it is by implementing customer database system in the company. Maybe it looks simple and easy but it will give huge impact to the company that apply it. Starting by keeping and save data of the customer, it's also helping...

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Bibliographic Details
Main Author: Lajis, Nur Liyana
Format: Student Project
Language:English
Published: 2017
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/85666/1/85666.pdf
https://ir.uitm.edu.my/id/eprint/85666/
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