Determinants of customer loyalty for roadside restaurants in Malaysia: a structural equation modeling approach
Customer loyalty has become a fundamental and crucial focus for any business in the retail food industry. Therefore, every organization concentrating on gaining customer loyalty to extend profits and maintain sustainability within the business arena. This study aims to identify the determinants...
Saved in:
Main Authors: | Al Masud, Md. Abdullah, Haque, Ahasanul, Kabir, SMH, Tor-Kadioglu, Cansu |
---|---|
Format: | Article |
Language: | English |
Published: |
Southern Academic Publisher
2021
|
Subjects: | |
Online Access: | http://irep.iium.edu.my/94917/1/94917_Determinants%20of%20customer%20loyalty%20for%20roadside%20restaurants.pdf http://irep.iium.edu.my/94917/ https://www.ijirp.com/journal/determinants-of-customer-loyalty-for-roadside-restaurants-in-malaysia-a-structural-equation-modeling-approach https://doi.org/10.51430/IJIRP.2021.11.005 |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Similar Items
-
Customer loyalty for retailers’ growth in Bangladesh: do retailer qualities (attributes and awareness) influence satisfaction and loyalty?
by: Haque, A. K. M. Ahasanul, et al.
Published: (2021) -
Configuring the effect of multidimensional retail service quality and perceived value on customer loyalty towards retailers in Malaysia: Mediated by customer satisfaction and trust
by: Haque, A. K. M. Ahasanul, et al.
Published: (2021) -
What makes customer purchase intention for hypermarket products in Malaysia?
by: Haque, A. K. M. Ahasanul, et al.
Published: (2022) -
Factors influencing job satisfaction of private commercial bank-
employees in Bangladesh
by: E-Alam, Md. Faisal, et al.
Published: (2022) -
The effect of customers’ perceived value of retail store on relationship between store attribute and customer brand loyalty: some insights from Malaysia
by: Haque, A. K. M. Ahasanul
Published: (2015)