Customer loyalty for retailers’ growth in Bangladesh: do retailer qualities (attributes and awareness) influence satisfaction and loyalty?
A drastic increase in competition within the retail industry has necessitated the undertaking of a study to examine the factors responsible for building customer loyalty towards retailers. Customer loyalty is liable for the persevering long-term sustenance of organizations in today’s highly co...
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| Main Authors: | , , , |
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| Format: | Article |
| Language: | English English |
| Published: |
Inderscience Publishers
2021
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| Subjects: | |
| Online Access: | http://irep.iium.edu.my/94795/13/94795_Customer%20Loyalty%20for%20Retailers%E2%80%99%20growth%20in%20Bangladesh_ACCEPTED.pdf http://irep.iium.edu.my/94795/14/94795_Customer%20Loyalty%20for%20Retailers%E2%80%99%20growth%20in%20Bangladesh_IN%20PRESS.pdf http://irep.iium.edu.my/94795/ |
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