The impact on entrepreneurial orientation, market orientation and relationship quality on performance of business format franchisee firms in Sabah
The core of this paper aims to investigate the low-impact performance of Malaysia's franchising industry as compared to its competitors through effect of resourcebased factors entrepreneurial orientation, market orientation, absorptive capacity and social exchange factor relationship quality on...
Saved in:
| 主要作者: | |
|---|---|
| 格式: | Thesis |
| 语言: | English English |
| 出版: |
2017
|
| 主题: | |
| 在线阅读: | https://eprints.ums.edu.my/id/eprint/37648/1/24%20PAGES.pdf https://eprints.ums.edu.my/id/eprint/37648/2/FULLTEXT.pdf https://eprints.ums.edu.my/id/eprint/37648/ |
| 标签: |
添加标签
没有标签, 成为第一个标记此记录!
|