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Customer loyalty for retailers’ growth in Bangladesh: do retailer qualities (attributes and awareness) influence satisfaction and loyalty?

Customer loyalty is liable for persevering long-term sustenance of organisations in today’s highly competitive business milieu. The present study investigated the various factors affecting customer loyalty towards retailers. Specifically, this study took the initiative to examine the effects o...

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书目详细资料
Main Authors:	Haque, A. K. M. Ahasanul, Chowdhury, Naila Anwar, Hossain Uzir, Md Uzir, Shamsuddoha, Mohammad
格式:	Article
语言:	English
出版:	Inderscience Enterprises Ltd. 2022
主题:	HF5001 Business. Business Administration
在线阅读:	http://irep.iium.edu.my/100664/7/100664_Customer%20loyalty%20for%20retailers%E2%80%99%20growth%20in%20Bangladesh.pdf http://irep.iium.edu.my/100664/ https://www.inderscienceonline.com/doi/abs/10.1504/IJQI.2022.122320
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