The Impact of Automotive After-Sales Service Quality and Alternative Attractiveness on Customer Loyalty
This study intends to explore the impact of an industry-specific dimension of service quality in automotive after-sales service and how it influences the level of customer loyalty towards Malaysian national carmakers. Each service industry carries different characteristics of consumer behavior and t...
محفوظ في:
المؤلفون الرئيسيون: | Saidin, Zainil Hanim, Mohd Mokhtar, Sany Sanuri, Saad, Rohaizah, Yusoff, Rushami Zien |
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التنسيق: | مقال |
اللغة: | English |
منشور في: |
ExcelingTech Publishers
2018
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الموضوعات: | |
الوصول للمادة أونلاين: | http://repo.uum.edu.my/25395/1/IJSCM%207%201%202018%20177%20187.pdf http://repo.uum.edu.my/25395/ http://www.ojs.excelingtech.co.uk/index.php/IJSCM/article/view/2091 |
الوسوم: |
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مواد مشابهة
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The impact of automotive after-sales service quality and alternative attractiveness on customer loyalty
بواسطة: Saidin, Zainil Hanim, وآخرون
منشور في: (2018) -
Automotive after-sales service quality attributes and customer loyalty: an empirical study of Malaysian national carmakers
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منشور في: (2016) -
Automotive after-sales service quality and relationship quality in Malaysian national car makers
بواسطة: Saidin, Zainil Hanim, وآخرون
منشور في: (2015) -
Automotive after-sales service quality attributes and customer loyalty: an empirical study of Malaysian National carmakers / Zainil Hanim Saidin … [et al.]
بواسطة: Saidin, Zainil Hanim, وآخرون
منشور في: (2016) -
Relationship quality and customer loyalty of Malaysian national carmakers
بواسطة: Saidin, Zainil Hanim, وآخرون
منشور في: (2017)