What motivate Muslim consumer to patronage Islamic based–retail store?

There is a significant trend among Muslim consumers in reverting to Islamic way of life.The phenomenon somehow affected the Malaysian retail industry with specialty Islamic stores mushrooming, and retailers customizing retail elements to win the Muslim consumers segment. As the mainstream studies o...

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Bibliographic Details
Main Authors: Mohd Fauzi, Waida Irani, Muhammad @ Hashim, Nazlida, Mohd Mokhtar, Sany Sanuri, Yusoff, Rushami Zien
Format: Article
Language:English
Published: 2016
Subjects:
Online Access:http://repo.uum.edu.my/20289/1/IRMM%206%20S7%202016%20199%20203.pdf
http://repo.uum.edu.my/20289/
https://www.econjournals.com/index.php/irmm/article/view/3253
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