What motivate Muslim consumer to patronage Islamic based–retail store?

There is a significant trend among Muslim consumers in reverting to Islamic way of life.The phenomenon somehow affected the Malaysian retail industry with specialty Islamic stores mushrooming, and retailers customizing retail elements to win the Muslim consumers segment. As the mainstream studies o...

Full description

Saved in:
Bibliographic Details
Main Authors: Mohd Fauzi, Waida Irani, Muhammad @ Hashim, Nazlida, Mohd Mokhtar, Sany Sanuri, Yusoff, Rushami Zien
Format: Article
Published: 2016
Online Access:http://repo.uum.edu.my/20289/1/IRMM%206%20S7%202016%20199%20203.pdf
Tags: Add Tag
No Tags, Be the first to tag this record!