Adopting and Measuring Customer Service Quality in Islamic Banks: A Case Study

• Main Authors: Shahril Shafie, Wan Nursofiza Wan Azmi, Sudin Haron
• Format: Article
• Language: English
• Published: Kolej Universiti Islam Malaysia 2012
• Subjects: Service quality; Islamic banking; Customer satisfaction; Carter
• Online Access: http://ddms.usim.edu.my/handle/123456789/5299

This study measures the perceptions of Islamic bank's red customers in Malaysia using CARTER a new model to measure service quality. The findings of this study show significant validity for d CARTER's 35 items and six dimensions in terms of their importance in both weights and percent...