Foreign consumers purchasing intention towards halal product in Malaysia
Introduction: 'National Transformation 2050' or TN50 is an ingenuity to plan Malaysia's future in the 2020 to 2050. As of the viewpoint of becoming a developed nation, one of the TN50's agenda is to make our country one of the global halal supply chain which a part of economic gr...
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Main Authors: | Misnan, Misliyana, Ong, Choon Hee, Mohd. Rizal, Adriana |
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Format: | Article |
Published: |
Science Publishing Corporation Inc.
2018
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Online Access: | http://eprints.utm.my/id/eprint/86490/ https://www.sciencepubco.com/index.php/ijet/article/view/22600 |
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