Exploring the influence of governmental policies on hybrid car purchase intention in Malaysia

Malaysia continues to face environmental problems caused by rapid development and urbanization. The environmental issues have induced automotive industries to produce more environmental friendly cars that will reduce the damage to the environment. The objective of this study is to explore the influe...

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Bibliographic Details
Main Authors: Kooi, Chung Leng, Thoo, Ai Chin, Abdul Hamid, Abu Bakar, Tan, Liat Choon
Format: Conference or Workshop Item
Published: 2015
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Online Access:http://eprints.utm.my/id/eprint/62290/
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