A Study of Factors Affecting Malaysian Customers’ Purchase Intention toward Hybrid Vehicle
The hybrid vehicles are becoming more popular in Malaysia. Although the sales of hybrid vehicles are getting increase, but the model of hybrid vehicles that draw into Malaysia’s market are still limited. Automobile manufacturers are still monitoring the sales of hybrid vehicles in order to make deci...
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| Main Author: | |
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| Format: | Thesis |
| Language: | English |
| Published: |
2012
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| Subjects: | |
| Online Access: | http://eprints.intimal.edu.my/702/1/97.pdf http://eprints.intimal.edu.my/702/ |
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