Customer attitudes towards internet banking and social media on internet banking in the UK
Internet banking, a cost saving and productive service delivery channel, has become a new focus of banks along with developments in information and communication technology (ICT). The advancements of ICT may help improve customer satisfaction and influence customer attitudes towards Internet banking...
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Main Authors: | Wang Y.-Y., Shanmugam M., Hajli N., Bugshan H. |
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Other Authors: | 56323911200 |
Format: | Book Chapter |
Published: |
IGI Global
2023
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