A study of consumer attitudes and adoption towards Bank Islam Internet Banking / Jonnizah Rosaleen Joharry Khir @ Koh

• Main Author: Joharry Khir @ Koh, Jonnizah Rosaleen
• Format: Student Project
• Language: English
• Published: 2010
• Subjects: Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling; Banking; Electronic funds transfers; Malaysia
• Online Access: https://ir.uitm.edu.my/id/eprint/78777/1/78777.pdf; https://ir.uitm.edu.my/id/eprint/78777/

The current trend in the electronic revolution has set in motion the Malaysian banking sector inevitably appears to be Internet banking. The advent of Internet banking offers banking firms a new frontier and challenges. Despite these possibilities, there are various psychological and behavioral issu...