A study on service quality towards customer satisfaction / Nurul Syamihah Mohamad Royani

• Main Author: Mohamad Royani, Nurul Syamihah
• Format: Student Project
• Language: English
• Published: Faculty of Business and Management 2016
• Subjects: Consumer satisfaction; Customer services. Customer relations
• Online Access: http://ir.uitm.edu.my/id/eprint/27037/1/PPb_NURUL%20SYAMIHAH%20MOHAMAD%20ROYANI%20BM%20M%2016_5.pdf; http://ir.uitm.edu.my/id/eprint/27037/

Service quality and customer satisfaction are very important to a company which helps to run, increase loyalty, increase profit and improve the business of the company. This thesis presents a study, in which initiative is being made in improving service quality and customer satisfaction of MPWS Rich...