The mediating influence of service failure explanation on customer repurchase intention through customers satisfaction

Purpose The purpose of this paper is to examine the effect of explanation on customer satisfaction in the service failure stage. It seeks to better understand the dynamics of consumer repurchase intention through a mediating effect of customer satisfaction. Design/methodology/approach A structu...

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Main Authors: Tarofder, Arun Kumar, Nikhashemi, Seyedrajab *, Azam, Ferdous S. M., Selvantharan, Prashantini, Haque, Ahasanul
格式: Article
語言:English
出版: Emerald 2016
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在線閱讀:http://eprints.sunway.edu.my/412/1/Dr.%20Seyedrajab%20Nikhashemi%20.pdf
http://eprints.sunway.edu.my/412/
http://dx.doi.org/10.1108/IJQSS-04-2015-0044
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