Factors influencing online repurchase behavioral intention of university students in Malaysia
Customer’s repurchase intention (RI) is consider by both academicians and practitioners to be one of the critical success factors for online retailing with its implications for cost savings and gain profitability for business’s stakeholders. Heinemann & Schwarzl, (2010) and Sherman & Topol...
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| Main Authors: | , |
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| 格式: | Conference or Workshop Item |
| 语言: | English |
| 出版: |
2012
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| 主题: | |
| 在线阅读: | http://eprints.utm.my/id/eprint/35317/1/Muslim2012_FactorInfluencingOnlineRepurchaseBehavioral.pdf http://eprints.utm.my/id/eprint/35317/ |
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