The influence of cross-generation attitude on halal food products
The term ‘halal’ has been used as a tool by most food industries to attain competitive advantage. Nevertheless, the increase in demand for halal food products may be stunted due to the lack of awareness from the consumers, especially the younger generation. Young consumers may take halal issues li...
Saved in:
Main Authors: | Zuraini M.I,, Muhammad Afiq M.,, Nurzulain Z., |
---|---|
Format: | Article |
Language: | English |
Published: |
Penerbit Universiti Kebangsaan Malaysia
2019
|
Online Access: | http://journalarticle.ukm.my/14664/1/48_02_06.pdf http://journalarticle.ukm.my/14664/ http://www.mabjournal.com/index.php?option=com_content&view=article&id=921&catid=59:current-view&Itemid=56 |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Similar Items
-
Psychometric evaluation of purchase intention
and actual purchase behaviour towards
halal bakery products using rasch analysis
by: Nurzulain Z.,, et al.
Published: (2019) -
Purchase intention and actual purchase behavior of halal bakery products among consumers in Petaling district Selangor / Nurzulain Zulkifli
by: Zulkifli, Nurzulain
Published: (2020) -
Factors that Influence Consumer’s Attitudes and Decision Making in Shopping for Halal Food
by: Nur Farhana, Mohamad Rasdi, et al.
Published: (2023) -
Students’ perception, knowledge, attitude and behaviour towards halal food products in Malaysia
by: A., Azlan, et al.
Published: (2022) -
Halal traceability framework for halal food production
by: Z., Shafii,, et al.
Published: (2015)