Factors affecting consumer purchasing decisions in Malaysia automotive industry
The Malaysian automobile market has been booming drastically for the past decades. The number of vehicles registered for the year 2005 was 16,440 units and this has increased to 40,753 units in the year 2013 (Road Transport Department Malaysia, 2015). Various automotive manufacturers have entered th...
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| Format: | Thesis |
| Language: | English English |
| Published: |
2016
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| Online Access: | http://ur.aeu.edu.my/65/1/Chan%20Chor%20Yan%20-%20Factors%20Affecting%20Consumer%20Purchasing%20Decisions%20in%20Malaysia%20Automotive%20Industry-1-24.pdf http://ur.aeu.edu.my/65/2/Chan%20Chor%20Yan%20-%20Factors%20Affecting%20Consumer%20Purchasing%20Decisions%20in%20Malaysia%20Automotive%20Industry.pdf http://ur.aeu.edu.my/65/ https://online.fliphtml5.com/sppgg/vhbj/?1596505467879 |
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