The attitude of Sabah customer toward sex appeal advertising / Roger Roy Loduin
This sex appeal advertising can be categories as one of the most effective way to attract customer and penetrate the marketplace through selling practices. There are 3 research objectives in this research which is:- a) To determine the customer attitude toward sex appeal advertising in Sabah and...
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Main Author: | Loduin, Roger Roy |
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Format: | Student Project |
Language: | English |
Published: |
2011
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Subjects: | |
Online Access: | https://ir.uitm.edu.my/id/eprint/80435/1/80435.pdf https://ir.uitm.edu.my/id/eprint/80435/ |
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