The digital era: will you trust me? / Norhidayah Ali ... [et al.]
The trend of going online demonstrates a tremendous increase among companies. The increase is attributed to the change in consumer behavior and the pandemic. Companies that originally employ brick-and-mortar as their sole distribution channel are now venturing into the digital platform. Various comp...
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Main Authors: | Ali, Norhidayah, Mohamed Isa, Zuraidah, Ibrahim, Dahlia |
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Format: | Article |
Language: | English |
Published: |
Faculty of Business & Management, Universiti Teknologi MARA (UiTM) Cawangan Kedah
2021
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Subjects: | |
Online Access: | https://ir.uitm.edu.my/id/eprint/49856/1/49856.pdf https://ir.uitm.edu.my/id/eprint/49856/ https://kedah.uitm.edu.my/publication |
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