Modeling the effects of relational constructs on student satisfaction and loyalty to university
The global higher education sector has gone through a radical shift in its modus operandi occasioned by the strategic implication of student loyalty to university given low state funding, globalization and competition among universities around the world.This paper seeks to fill literature gap in rel...
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Main Authors: | Abubakar, Muhammad Mujtaba, Mohd Mokhtar, Sany Sanuri |
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Format: | Article |
Language: | English |
Published: |
Scitech Research Organisation
2015
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Subjects: | |
Online Access: | http://repo.uum.edu.my/21291/1/JMHR%201%201%202015%2041%2054.pdf http://repo.uum.edu.my/21291/ http://scitecresearch.com/journals/index.php/jmhr/article/view/465/0 |
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