Effects Of Sensory Marketing On Customer’s Future Behavioral Intentions In Casual Dining Restaurant
The trend of eating out in Malaysia has led to the growth of this industry supported by the other emerging trends such as higher income and higher population especially in urban area. In relation to the above matter, several theories and concepts been tested and applied to the market to compete in t...
Saved in:
主要作者: | Sulaiman, Suria |
---|---|
格式: | Thesis |
語言: | English |
出版: |
2020
|
主題: | |
在線閱讀: | http://eprints.usm.my/54854/1/SURIA%20BINTI%20SULAIMAN%20-%20TESIS%20CUT.pdf http://eprints.usm.my/54854/ |
標簽: |
添加標簽
沒有標簽, 成為第一個標記此記錄!
|
相似書籍
-
Knowledge management and business performance
of casual dining restaurants in Malaysia
由: Othman, Abdul Rahim, et al.
出版: (2012) -
Knowledge management and profitability of the casual dining restaurant in Malaysia
由: Othman, Abdul Rahim
出版: (2008) -
Casual Dining Restaurant Queue Management System to Optimize Decision Making in Table Seating Arrangement
由: Ramasamy, R Kanesaraj, et al.
出版: (2018) -
Determinant of Customer Purchase Intention Towards Residential Properties Market in Penang
由: Mohd Amirul Hafidz, Ahmat
出版: (2011) -
Factors influencing loyalty in hotels' fine dining restaurants moderated by switching cost
由: Naderian, Anahita
出版: (2017)