Consequences of cruise line involvement: a comparison of first-time and repeat passengers
Purpose: This study aims to test the relationships among involvement, perceived price, perceived quality, affective satisfaction, perceived value, attitudinal loyalty and behavioral loyalty in the cruise line industry. In addition, this study attempted to identify whether the differences in these va...
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Main Authors: | Chua, Bee-Lia, Lee, Sanghyeop, Han, Heesup |
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Format: | Article |
Language: | English |
Published: |
Emerald
2017
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Online Access: | http://psasir.upm.edu.my/id/eprint/61209/1/Consequences%20of%20cruise%20line%20involvement%20a%20comparison%20of%20first-time%20and%20repeat%20passengers.pdf http://psasir.upm.edu.my/id/eprint/61209/ https://www.emeraldinsight.com/doi/pdfplus/10.1108/IJCHM-09-2015-0452 |
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