Customer Perceptions And Behaviors Of Fast Food Restaurants: A Case Study Of Radix Fried Chicken Sdn. Bhd.
In developing marketing strategies, it is important to find out customers perceptions and behavior. Many studies on consumer behavior have been undertaken towards this end. This study focuses on customer perceptions and behaviors of fast food restaurants based on a case study of Radix Fried Chicken...
Saved in:
Main Authors: | Zulkarnian Ahmad, Cordelia Mason |
---|---|
Format: | |
Published: |
2014
|
Subjects: | |
Online Access: | http://localhost/xmlui/handle/123456789/6870 |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Similar Items
-
Customer perceptions and behaviors of fast food restaurants : a case study of Radix Fried Chicken Sdn Bhd
by: Zulkarnian Ahmad, et al.
Published: (2014) -
Customer Perception and Behaviors of Fast Food Restaurants: A Case Study of Radix Fried Chicken Sdn. Bhd. (RFC)
by: Zulkarnian, Ahmad
Published: (2011) -
The Application of Waiting Lines System in Improving Customer Service Management: The Examination of Malaysia Fast Food Restaurants Industry
by: Ismail Z., Shokor S.S.A.B.
Published: (2017) -
The influence of design and typography on packaging effectiveness in the perception of the customers
(radix fried chicken) / Mohd Ikhmal Fadzil
by: Fadzil, Mohd Ikhmal
Published: (2010) -
Perception of customers on the most important criteria to be effective salesperson in TPM Technopark Sdn Bhd / Mohamad Zaini Ibrahim
by: Ibrahim, Mohamad Zaini
Published: (2011)