Service quality and customer satisfaction: a study on reception area of Sabah Fisheries and Fishermen Development Corporation (Ko-Nelayan) / Nor Hasyemawaty Ag Bakar

• Main Author: Ag Bakar, Nor Hasyemawaty
• Format: Student Project
• Language: English
• Published: 2009
• Subjects: Consumer satisfaction
• Online Access: https://ir.uitm.edu.my/id/eprint/95954/1/95954.pdf; https://ir.uitm.edu.my/id/eprint/95954/

This research is about the investigation on the fact that the five key dimensions of service quality can lead to greater customer satisfaction on the reception area in Ko-Nelayan. The data was collected by interviewing the general public coming in to Ko-Nelayan office through the use of questionnair...