The Relationship between Social Media Addiction and Academic Performance based on Personality Characteristics

• Main Authors: Ahmad, Adibah, Yusop, Nor Iadah, Mat Aji, Zahurin
• Format: Conference or Workshop Item
• Language: English
• Published: 2018
• Subjects: HD28 Management. Industrial Management
• Online Access: http://repo.uum.edu.my/25241/1/KMICE%202018%20291%20297.pdf; http://repo.uum.edu.my/25241/; http://www.kmice.cms.net.my/ProcKMICe/KMICe2018/toc.html

As social media become more popular among society members, issues related to social media also increases especially addiction. The objective of the study is to determine the relationship between social media addiction and academic performance based on personality characteristics: Neuroticism, Extrov...