Use of social media, student engagement, and academic performance of business students in Malaysia

• Main Authors: Alshuaibi, Mohammad Said Ibrahim, Alshuaibi, Ahmad Said Ibrahim, Mohd Shamsudin, Faridahwati, Ahmad Arshad, Darwina
• Format: Article
• Published: Emerald Publishing Limited 2018
• Subjects: HD28 Management. Industrial Management
• Online Access: http://repo.uum.edu.my/24314/; http://doi.org/10.1108/IJEM-08-2016-0182

Purpose:Social media is a popular communication tool for college students in many countries including Malaysia.Even though the literature indicates that the use of social media in a higher learning environment is likely to enhance academic performance of college students, the mechanism that explains...