The trust effect towards online seller in social commerce
Social Commerce has gained its popularity among the Social Networks Sites (SNSs) user as online shopping medium.The popularity has engaged small online businesses to use the SNSs as their business platforms.However, trust remains as the main issues in Social Commerce due to its unique features.This...
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Main Authors: | Ramli, Ramona, Abu Bakar, Asmidar, Ismail, Roslan, Aziz, Norshakirah |
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Format: | Conference or Workshop Item |
Language: | English |
Published: |
2017
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Subjects: | |
Online Access: | http://repo.uum.edu.my/22854/1/ICOCI%202017%20317-322.pdf http://repo.uum.edu.my/22854/ http://icoci.cms.net.my/PROCEEDINGS/2017/Pdf_Version_Chap06e/PID30-317-322e.pdf |
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