A Study of Factors Influencing Customer Loyalty on Keretapi Tanah Melayu Intercity Services
The cost of selling to new customers is much higher than the cost of selling to existing customers. Therefore, it is important for the company to foster customer loyalty. This research is about a study on relationship between factors influencing customer loyalty on KTM Intercity Services. Factors su...
محفوظ في:
المؤلف الرئيسي: | Irfah Nazuha, Ayob |
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التنسيق: | أطروحة |
اللغة: | English |
منشور في: |
2009
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الموضوعات: | |
الوصول للمادة أونلاين: | http://etd.uum.edu.my/3635/1/s800488.pdf http://etd.uum.edu.my/3635/ http://lintas.uum.edu.my:8080/elmu/index.jsp?module=webopac-l&action=fullDisplayRetriever.jsp&szMaterialNo=0000337040 |
الوسوم: |
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