Customer’s Loyalty Of Indonesia Cellular Operators: Roles Of User Experience, Satisfaction, Switching Barriers, And Corporate Image
The telecommunications industry in Indonesia has grown rapidly since the issuance of the government regulation regarding the change of competition became an oligopoly. The increasing number of subscribers is getting stagnant along with the increasing high churn rate, decreasing customer growth an...
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| Format: | Thesis |
| Language: | English |
| Published: |
2019
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| Online Access: | http://eprints.usm.my/48127/1/Indira%20Rachmawati%20cut.pdf http://eprints.usm.my/48127/ |
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