Youngsters perception toward social networking advertising: does social media advertising factors still matters?
Social Networking Sites (SNS) including Facebook, Instagram, Twitter, Linkedin, Flickr and My Space are significantly grown in popularity among youngster and has become powerful media for advertisers as well as advertising industry all around the world. Advertising via social networking platform all...
Saved in:
Main Authors: | Tan, Owee Kowang, Jonid, Nurul Amalina, Lim, Kim Yew, Goh, Chin Fei, Ong, Choon Hee |
---|---|
格式: | Article |
出版: |
Macrothink Institute
2018
|
主题: | |
在线阅读: | http://eprints.utm.my/id/eprint/86811/ http://dx.doi.org/10.5296/ijhrs.v8i2.12932 |
标签: |
添加标签
没有标签, 成为第一个标记此记录!
|
相似书籍
-
E-commerce advertising: Does the traditional advertising elements still relevant?
由: Owee Kowang, Tan, et al.
出版: (2019) -
Advertising on Social Media and Benefits to Brands
由: Ohajionu, Uchechi Cynthia, et al.
出版: (2015) -
Perception on Social Media Advertising among Malaysian Youth
由: Anand, Archana
出版: (2013) -
Study on the Perception and attitude toward influence of the internet advertising on social media
由: Chang, Chee Yoong, et al.
出版: (2020) -
Social Media and Advertising: An Exploratory Study on the Lifestyle of Generation Y Consumers in Malaysia
由: Ohajionu, Uchechi Cynthia, et al.
出版: (2016)