Youngsters perception toward social networking advertising: does social media advertising factors still matters?
Social Networking Sites (SNS) including Facebook, Instagram, Twitter, Linkedin, Flickr and My Space are significantly grown in popularity among youngster and has become powerful media for advertisers as well as advertising industry all around the world. Advertising via social networking platform all...
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主要な著者: | Tan, Owee Kowang, Jonid, Nurul Amalina, Lim, Kim Yew, Goh, Chin Fei, Ong, Choon Hee |
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フォーマット: | 論文 |
出版事項: |
Macrothink Institute
2018
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主題: | |
オンライン・アクセス: | http://eprints.utm.my/id/eprint/86811/ http://dx.doi.org/10.5296/ijhrs.v8i2.12932 |
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