The role of perceived risk on argument quality, perceived usefulness and e-wom source credibility on information adoption in social media

Social media has exposed consumers to considerable amount of information and misinformation. Different factors such as perceived risk, trust inclination, argument quality and information usefulness tend to impact the information adoption process. Therefore, it remains pertinent to examine how inform...

詳細記述

保存先:
書誌詳細
第一著者: Khwaja, Muddasar Ghani
フォーマット: 学位論文
言語:English
出版事項: 2020
主題:
オンライン・アクセス:http://eprints.utm.my/id/eprint/102220/1/MuddasarGhaniKhwajaPAHIBS2020.pdf
http://eprints.utm.my/id/eprint/102220/
http://dms.library.utm.my:8080/vital/access/manager/Repository/vital:145968
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