The relationship between customer satisfaction with customer services and store image toward supermarket : a case study in Sibu
The main objective of this study was to investigate the relationship between customer satisfaction with customer services and store image towards supermarket in Sibu. Data were collected from the 150 respondents who have visited the supermarkets in Sibu through questionnaire survey tool. The collect...
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Main Author: | Wong, Souk Ping |
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Format: | Final Year Project Report |
Language: | English English |
Published: |
Universiti Malaysia Sarawak, (UNIMAS)
2012
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Subjects: | |
Online Access: | http://ir.unimas.my/id/eprint/9072/1/Souk%20Ping%2824pgs%29.pdf http://ir.unimas.my/id/eprint/9072/4/Souk%20Ping%28fulltext%29.pdf http://ir.unimas.my/id/eprint/9072/ |
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