The effects of E-Commerce drivers on export market strategy: fundamental study on the perception of Small and Medium Enterprises (SME's) in Labuan
The advancement of e-commerce technologies and the rapid global expansion of firms have been the major trends in today's modem business landscape. The e-commerce technologies have led to entirely new possibilities for exporters to access new markets and improve their efficiency in terms of rece...
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Main Authors: | Caroline Rosie Jeffrey Nasah, Ang, Magdalene Chooi Hwa, Minah Japang, Goh, Say Leng |
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Format: | Research Report |
Language: | English English |
Published: |
Universiti Malaysia Sabah
2009
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Subjects: | |
Online Access: | https://eprints.ums.edu.my/id/eprint/23350/1/The%20effects%20of%20ECommerce%20drivers%20on%20export%20market%20strategy.pdf https://eprints.ums.edu.my/id/eprint/23350/7/the%20effects%20of%20e-commerce%20drivers.pdf https://eprints.ums.edu.my/id/eprint/23350/ |
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