Factors influencing millennial choice of fast food at East Coast of Malaysia / Nur Fazlin Pakhri and Norazleena Mohd Zubri
The objective of the study is to differentiate between males and females in East Coast of Malaysia pattern of menu choices at Fast Food. The main purpose is to identify the factors that influence millennial in choosing fast food at East Coast of Malaysia which including the factors which are price,...
Saved in:
Main Authors: | Pakhri, Nur Fazlin, Mohd Zubri, Norazleena |
---|---|
Format: | Student Project |
Language: | English |
Published: |
Faculty of Hotel and Tourism, Universiti Teknologi MARA
2017
|
Subjects: | |
Online Access: | http://ir.uitm.edu.my/id/eprint/26537/1/PPb_NUR%20FAZLIN%20PAKHRI%20HM%2017_5.pdf http://ir.uitm.edu.my/id/eprint/26537/ |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Similar Items
-
Design and improvement of lift platform trolley / Ahmad Emir Erfan Mohd Zubri
by: Mohd Zubri, Ahmad Emir Erfan
Published: (2023) -
Factors affecting guest’s choice of budget hotels / Mohammad Sabri Yaacob
by: Yaacob, Mohammad Sabri
Published: (2020) -
Promotional mix practiced by KFC affect consumer perception towards healthy fast food / Putri Liana Othman
by: Othman, Putri Liana
Published: (2008) -
The relationship between service quality and relationship quality elements at a fast food restaurant in Shah Alam / Siti Hazwani Azmi
by: Azmi, Siti Hazwani
Published: (2010) -
Food choice preferences: a study on university cafeterias’ food in UiTM Dungun / Izyan Liyana Zalani and Noor Fadhlin Nabihah Ahmad Lokman
by: Zalani, Izyan Liyana, et al.
Published: (2021)