Factors influence people choice on commuter train at KTMB Sungai Petani / Latifah Abu Hassan

• المؤلف الرئيسي: Abu Hassan, Latifah
• التنسيق: Student Project
• اللغة: English
• منشور في: 2018
• الموضوعات: Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling; Consumer satisfaction; Customer services. Customer relations
• الوصول للمادة أونلاين: https://ir.uitm.edu.my/id/eprint/55740/1/55740.pdf; https://ir.uitm.edu.my/id/eprint/55740/

Railways system has been introduced during the colonization of British era to connect Malaya and Singapore to British conquers the natural resources. However, the study is to focus the factors that influence people choice on the commuter train based on the three factors such as punctuality, convenie...