Utilizing local communities towards the marketability of EDC-UUM: a supply chain model
This study proposes a supply chain model for the Excecutive Development Center of Universiti Utara Malaysia (EDC-UUM) to enhance the usability and the visibility of EDC-UUM, thus increasing the demand for EDC-UUM services and indirectly, the profit as well. Specifically, this study embarks on two ob...
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Main Authors: | Engku Abu Bakar, Engku Muhammad Nazri, Misiran, Masnita, Abdullah, Suzzaini |
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Format: | Article |
Language: | English |
Published: |
ExcelingTech Publishers
2015
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Subjects: | |
Online Access: | http://repo.uum.edu.my/21560/1/IJSCM%204%204%202015%2063%2070.pdf http://repo.uum.edu.my/21560/ http://ojs.excelingtech.co.uk/index.php/IJSCM/article/view/1135 |
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