The relationship between mobile marketing and customer relationship management (CRM)
Mobile marketing refers to different kinds of marketing that contain operation of mobile phone technology to achieve the target spectators. Commonly, people associate mobile marketing with SMS and MMS marketing, pay per call mobile marketing, mobile banner ads, quick response code, location based ma...
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Main Authors: | Hadadi K., Almsafir M.K. |
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Other Authors: | 56267161700 |
Format: | Conference Paper |
Published: |
Institute of Electrical and Electronics Engineers Inc.
2023
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