A case study Ban Hoe Seng Auto: determinant of Honda distributor selection by customer / Dayang Irene Syahira Bahaman

The problem statement which is one three component which is firm infrastructure, marketing capabilities and logistic capabilities. The objective of this research is to identify factors that significantly influence the of Honda distributor selection by customer. Other than that, this study tend to id...

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Bibliographic Details
Main Author: Bahaman, Dayang Irene Syahira
Format: Student Project
Language:English
Published: 2018
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/53168/2/53168.pdf
https://ir.uitm.edu.my/id/eprint/53168/
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